maayaa is illusion - 
both at the individual and cosmic level.
maa means No 
and yaa means That.

That which is not self-existent yet appears to exist, like a mirage, is called maayaa. 
When we devote our mind, energy and resources to believing in that which is not existent, 
then it appears to exist 
and that is maayaa.

Maya or illusion is deeply rooted in attachment. 
When we are attached to or have a desire for something, 
it becomes a source of illusion for us. 

The less attachment, the more inner strength; 
the more inner strength, the nearer the goal. 

Vairagya and abhyasa - non-attachment and constant awareness of absolute reality-- 
are like two wings of a bird 
which can fly from the plane of mortality to the height of immortality. 
Those who do not allow their wings to be clipped by the illusion of maya, 
can attain perfection.

When yogis speak of non-attachment, they are not teaching indifference, 
but are teaching how to love others genuinely and selflessly. 
Non-attachment, properly understood, is love.

Read also:
 http://bhoj11.blogspot.in/2012/08/maya-why-is-it-illusion.html

Ramakrishna Quotes on mAyA 

http://www.angelfire.com/ma/ramakrishna/maya.html 

"To love only members of the BrAmho SamAj
or of one's own family is mAyA;
to love one's own countrymen is mAyA.
But to love the people of all countries,
to love the members of all religions, is dayA.
Such love comes from love of God, from dayA."

"mAyA is nothing but 'woman and gold'.
A man living in its midst gradually loses his spiritual alertness. 
He thinks all is well with him,
like the scavenger who carries a tub of night-soil on his head,
and, in course of time, loses his repulsion to it.

One gradually acquires love of God through
the practice of chanting God's name and glories."

"Remember that dayA - compassion, and mAyA - attachment,
are two different things. 
Attachment means the feeling of 'my-ness' towards one's relatives.
Compassion is the love one feels for all beings of the world.
It is an attitude of equality. 

MAyA also comes from God.
Through mAyA, God makes one serve one's relatives.
But one thing should be remembered:
mAyA keeps us in ignorance and 
entangles us in the world, 
whereas dayA makes our hearts pure 
and gradually unties our bonds."

"How is it ever possible for one man to liberate another
from the bondage of the world? 
God alone, the Creator of this world-bewitching mAyA,
can save men from mAyA.
There is no other refuge but that great teacher,
Sat-chit-Ananda [existence-knowledge-bliss].
How is it ever possible for men who have not realized God 
or who have not received His command,
and who are not strengthened with divine strength,
to save others from the prison-house of the world?"

What is the nature of maya?
Professor V. Krishnamurthy 

http://www.advaita.org.uk/discourses/teachers/maya_profvk.htm 

Is maya real or imaginary?

Let me first attempt to state the questioner's viewpoint. Unless mAyA is already present, neither concealment nor projection can take place. Is mAyA then coeval with brahman? Do they exist side by side? Does this not contradict the non-dual status of brahman? Where does mAyA operate? What is its base of operation? These questions raise very profound issues. 

The base of activity of mAyA cannot be brahman because the latter is Absolute luminosity and there is no place in it for ignorance or darkness. Nor can the jIva be the base of operations of mAyA. For jIva itself cannot come into existence until mAyA has operated. There seems to be an irresolvable logical difficulty here. 

But the difficulty will vanish once we realize that we are here making an implicit assumption that is not valid. We are actually assuming the prior reality of time and space before the appearance of mAyA. Otherwise we could not have asked the question: Where does mAyA operate? When does it come into existence? These questions are valid only if you have a frame of reference in time and space independent of mAyA. But time and space, says Shankara, are themselves creations of mAyA. (cf. `mAyA-kalpita-desha-kAla- kalanAt' in his dakshiNAmUrti-stotra, sloka no.4). 

In fact, this is also the answer to the physicist's question: When did time originate? Time did not originate in a timeless frame because we would then be begging the question. The very fact that we are conscious of the passage of time is a consequence of mAyA. So questions such as, `Where does mAyA operate?' and `When did it start operating?' are not properly posed. Time and space cannot claim prior existence. It is therefore wrong to ask whether mAyA is prior to jIva or later than jIva. Ultimate Reality is beyond space and time. In the words of Swami Vivekananda, time, space and causation are like the glass through which the Absolute is seen. In the Absolute itself, there is neither space, nor time nor causation. 

As in the field of modern physics, so in the field of vedanta, time and space are modes incidental to sense perception and should not be applied to what is trans-empirical. jIva and mAyA are both given a priori in our experience and we have to take them as such. They are anAdi (beginningless). The only relevant question that you can ask about them is about their nature and final destiny. Examination will show that mAyA is neither real nor unreal. 

`I am ignorant' is a common expression, within anybody's experience. Hence mAyA is not completely unreal. But it disappears with the onset of knowledge. So it is not real either. Thus it is different from both the real and the unreal. In Sanskrit it is therefore called `sad-asad- vilakshaNa', meaning that it is different from both the real and the unreal. And for the same reason it is said to be `anirvachanIya', meaning, that which is undecidable or that which cannot be defined one way or the other. It is in this sense we say that the world of perception, the common world of experience, cannot be rejected out of hand as totally false, like the hare's horn or the lotus in the sky; nor can it be taken to be totally real because it suffers contradiction at a higher level of experience. It is real in the empirical sense and unreal in the absolute sense. 

This is also the case with a dream. For the dreamer, the dream is real. The acceptance of the reality of the dream to the dreamer is the king-pin of Shankara's explanation of Advaita. He bases many of his arguments on this phenomenal reality of the dream. This reality, called `vyAvahArika-satyaM' is in between the total unreality - `asat' - of the barren mother, and the total reality - `sat' - of brahman. The dream and similarly the perceptible universe is neither `sat' nor `asat'. It is `mithyA'. The meaning of the word `mithyA' is not falsehood but comparative unreality. It is not total non-existence like hare's horn but it is midway between the absolute truth of brahman and the absolute falsehood of hare's horn.

There are actually different analogies to explain the peculiar relationship between brahman and the universe. The analogy that Shankara very often uses is the relationless relationship of the rope that is mistaken for the snake, because of poor lighting. The rope appears as a snake no doubt, but actually there is no snake there, ever. Even when it appeared to be there, it was not there. But the one who saw it did really get scared on `seeing' the snake and only when help came in the form of better lighting did the person realize that what `was there' all the time was only a rope.

The second analogy that is used in the literature is the appearance of water in a mirage. And the third one is that of the dreamer and his dream. Each of these three analogies has its own limitation in explaining the relationship between brahman, which is invisible, and the universe, which is visible. Brahman is the rope; the visible universe is the snake. What appears as the universe is not really the universe. When spiritual illumination takes place we will know that what was there all the time was only brahman. Similarly in the example of the mirage and water, the water appearance is only an illusion. What is there in reality is only sand, no water. The dream of course is totally a mental aberration, fully subjective and it vanishes the moment the person wakes up. 

The three analogies are not however just three analogies in place of one. There is a gradation, says Ramana Maharshi. First it may be questioned, with reference to the analogy of the rope and the snake that when the lighting situation improves the appearance of the snake is no more there, whereas, in the case of brahman versus universe, even after learning that brahman is the substratum of truth, and the universe is only a superimposition like the snake on the rope, we still continue to see the universe; it has not disappeared! 

For this the Maharishi wants you to go to the analogy of the mirage. Once you understand it is the mirage and no watershed, the appearance of water is no more there. But now there is another objection: 'Even after knowing that there is only brahman and the universe is only an appearance, one gets certain wants fulfilled from this appearance of a universe: one gets one's hunger satisfied, thirst quenched and so on. But the water in the mirage does not quench one's thirst; so to that extent the analogy is inappropriate'. 

The analogy of the dream meets this objection, says the Maharishi. The dreamer has his thirst quenched in the dream. The thirst itself is a dream thirst and it is quenched by drinking (dream) water in the dream; so also the wants that one feels in this universe like hunger and thirst are also quenched by corresponding objects in this universe. Thus in this sense the analogy of the dream is reasonably perfect. Maybe that is why Shankara uses the analogy of the dream so emphatically to describe the reality or unreality of the universe. 

In Advaita the concept of reality is always comparative. Relative to materials, things made out of the materials are unreal. In other words if a bucket is made out of plastic, the bucket is unreal relative to the plastic. It is the cause that is `more real' than the effect. The cause of the world versus the world itself gives us a comparison about their relative reality. When we say that the universe is unreal, we mean that it is unreal as the universe, but it is surely real as brahman, its cause. 

In order to explain this relative unreality the theory of superimposition is meticulously worked out by Shankara. While the snake is superimposed on the rope, the rope undergoes no aberration or modification in the process. It is the same rope all the time. What appears to you is only in your mind. The visible universe is just a perishable (kShara) superimposition on brahman. Brahman does not undergo any change in the process. All the time brahman remains as brahman, the imperishable (akShara) substratum. This is where the nirguNa (attributeless) character of brahman is effectively applied by Shankara to his explanation of this mysterious relationship.

This phenomenon of brahman not being visible but something else, the universe, being visible, is exactly what the term `mAyA' means. It does two things. It hides brahman from you. Simultaneously it projects the universe to you. 

The declaration that this is what is happening comes forth from the Lord Himself in Gita IX - 5, 6. 'Everything that is perceptible is pervaded and permeated by Me, who is unmanifested. All the beings are established in Me but not I in them; they are not in Me either, this is my divine yoga.'. He remains unmanifested while what is visible is basically a permeation by him. While he remains unchanged, and imperceptible, the universe is what is perceptible. Everything visible is supported by Him as the only substratum, whereas He Himself is not supported by anything. He is His own support. 

The snake appears on the rope, the rope does not undergo any change, but the snake is supported by the rope, (meaning, without the rope there is no snake). But in reality the snake was never there and so it is also true to say that the snake is not in the rope. To the question: Where is the snake?, the answer is: it is in the rope. To the question, Is the snake there?, the answer is, there is no snake, the snake was never in the rope. It is in this strain that the Lord gives out, almost in the same breath, what appears to be two contradictory statements. Everything is in Me; and nothing is in Me. This is the cosmic mystery of the existence of the Universe. 
It is and is not - sad-asad-vilakshaNa, mAyA! 

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